© Première Vision SA / Stéphane Kossmann
The most important and influential show for the North American textile design market, Direction has, as of September 2008, joined Première Vision.
Now called Indigo, the show helps strengthen the events targeting the fashion and home universes alongside Indigo, already the world leader in this market.
Three times per year the show brings together some 125 exhibitors, including top international design studios, as well as bookshops and trend bureaus. The comprehensive creative offer, including designs for prints, embroideries, knits, appliqués, jacquards and transfer papers, addresses all segments of the fashion and home markets.
Some 2,500 visitors come each session to prepare their collection and locate the motifs that will make the success of their designs.